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Sharing and Publishing Power BI Reports

  • Writer: Tayana Solutions
    Tayana Solutions
  • Feb 21
  • 3 min read

Updated: Mar 1

Power BI is a robust business intelligence tool enabling users to analyze, visualize, and share data-driven insights. But generating informative reports is one part of the process—publishing and sharing Power BI reports makes certain that the people who need this information can access and leverage it for improved decision-making. 

 

From distributing reports within an organization to making them accessible to external stakeholders, Power BI offers several options for secure and effective report sharing. 


Sharing and Publishing Power BI Reports

Publishing Power BI Reports 


Publishing a Power BI report involves making it available through Power BI Service (app.powerbi.com), where users can view and analyze data online. Reports are created using Power BI Desktop, but to enable collaboration and cloud-based viewing, they have to be published. 


Steps to Publish a Power BI Report


  1. Prepare the Report


    Make sure the report is well-organized with proper visuals, filters, and data relationships.

     

  2. Sign in to Power BI Service


    Launch Power BI Desktop and sign in using your Power BI account. 


  3. Click on Publish


    Click on the Publish button under the Home tab and select a workspace in Power BI Service. 


  4. Access the Published Report


    After publication, the report is accessible in the chosen workspace, where permissions can be controlled and access shared. 


Power BI offers varying workspace types, including My Workspace (personal consumption) and Shared Workspaces (for team share). Selecting the appropriate workspace ensures improved reporting organization and reporting control. 


Sharing Power BI Reports 


After publication of a report, the sharing of the same with concerned users is the subsequent step. There are various options in Power BI to share the reports securely in a way that maintains data integrity. 


  1. Sharing via Power BI Service 


    The simplest method to share a report is via Power BI Service, where users can send direct access links to individuals or groups.

     

    • Go to the report on Power BI Service.

       

    • Click Share and input the email addresses of the recipients. 


    • Assign permission levels (View or Edit). 


    • Recipients will be sent an email with a link to view the report.

       

    This approach is effective for in-house teams that need constant access to reports. 


  2. Embedding Reports in Websites or Applications


    For organizations where reports must be shared outside of the organization, Power BI Embedded enables integration on websites, portals, or apps. This works well for customer-facing dashboards or reports incorporated into business apps.

     

    • Use Publish to Web in Power BI (for public distribution) or use Power BI Embedded (for secured distribution). 


    • Create an embedded code and place it on a web page or application. 


    • Manage access through authentication schemes. 


  3. Exporting Reports


    Power BI reports can be exported in various formats like PDF, PowerPoint, and Excel for offline distribution. Exporting does limit interactivity, but it is ideal for static reporting requirements. 


  4. Creating Power BI Apps 


    For organizations that have several reports and dashboards, Power BI Apps enable users to group similar reports in a single package and distribute them to a wider audience. This method simplifies access and creates one central place for report consumption. 


  5. Managing Access and Permissions


    When sharing reports, it is also necessary to limit who can view or edit them. Power BI provides multiple settings for permissions: 


    • View Only: Users are able to view the report but cannot edit it. 


    • Edit Access: Users are able to edit and re-publish the report. 


    • Reshare Permission: Users are able to share the report with other users. 


    In addition, row-level security (RLS) prevents users from viewing data outside of what is relevant to them, thus protecting sensitive information from unauthorized access. 


Scheduling Automatic Report Updates 


To make sure reports always use the most recent data, Power BI supports scheduling automatic refreshes.

 

  • In Power BI Service, go to Datasets. 


  • Create a scheduled refresh by choosing a frequency (daily, weekly, or real-time). 


  • Make sure data sources are refreshable to ensure report accuracy.

     

This capability is essential for real-time dashboards where business decisions rely on current insights. 


Best Practices for Sharing and Publishing Power BI Reports 


  • Select the Appropriate Sharing Mechanism


    Internal users can be served through Power BI Service, but embedded reports might be required for external users. 


  • Use Row-Level Security


    Limit sensitive data access by user roles. 


  • Enable Scheduled Refresh


    Keep data up to date with automated refreshes. 


  • Track Report Usage


    Leverage Power BI Service usage statistics to monitor report usage and refine sharing strategies. 


Conclusion 


Sharing and publishing Power BI Reports securely and efficiently makes sure insights find their way to the correct people. Utilizing Power BI Service, embedding possibilities, and automation capabilities makes collaboration easier and better decision-making through data possible. The appropriate sharing method, suitable permissions, and keeping reports fresh will help deliver the best effect from your Power BI reports. 

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